Need Roadside Assistance? You’re in Good Hands with Allstate

Allstate has come up with an ingenious method of helping stranded motorists, while creating additional market share for itself.

With the institution of its new Good Hands Roadside Assistance program last November, the insurer began offering all U.S. drivers—even those who aren’t current Allstate customers—assistance when they’re stuck on the side of the road and need towing, run out of gas, or find themselves locked out of their vehicle.

roadside assistance

Aimed mostly at younger drivers who don’t already belong to another roadside assistance program, Allstate takes both cold-calls from the side of the road and prior sign-ups online. And there’s no annual service fee.

Instead, for a small fee of $50 to $75 per occurrence, anyone needing assistance can call Allstate for help—and find themselves in “good hands” with a tow truck, a can of gas or the services of a locksmith.

The company hopes that, by being there to help when people need it most, program participants will remember the insurer when it’s time to renew their car insurance policies—and make the switch from its competitors.

To sign up online for this low-cost service, apply at the Good Hands Roadside Assistance portal.


About Cecil Helton

Cecil Helton Cecil Helton is a U.S.-based writer and editor with passions for cars, motorcycles, boats, technology and social media. Much of his professional life since 1996 has been web-centric, and he’s written and developed content on a variety of subjects. His work in the houseboat industry received wide acclaim, such as winning the 1999 Cisco Systems Growing with Technology award and being named one of five finalists in the manufacturing sector of the 2000 Computerworld-Smithsonian Awards. As an Air Force brat, he spent much of his childhood in a two-year cycle of moving to a new place, making new friends, establishing a life, and then moving again. Destinations included: Kentucky, Illinois, Texas, the Greek isle of Crete, California and Ohio. Today you’ll find Cecil coping with his 15 year old son’s decision to pursue a motorcycle license at the same time he gets his driver’s license, being active across the web on multiple social media sites, and of course, writing articles and creating content on automotive and car insurance related topics right here at CarInsurance.org.


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